social-business: SOCIAL CRM
Use Social Strategy To Focus Your Leadership, Board
Get your senior team involved in broadening your base, achieving growth and winning mindshare.
Social Business Not Dead, Just Business As Usual
Social is becoming embedded into applications and business processes. Soon it will cease to be a category.
Explore Frontiers Of Social Business At E2
Making collaboration and community technologies speak your language is just one example of the still-untapped potential of global social business.
Are Universal Social Engagement Standards Possible?
Business needs a better barometer of audience interaction in social media.
2013: The Year Of Engagement
Engagement is the big marketing buzzword for 2013, says Geoffrey Moore, the king of chasm crossing. How will CMOs do it?
How Social Media Changes Buying Behavior
Treating social media as just another marketing channel is a mistake, says CEO of digital agency R2 Integrated.
In Search Of Social Business Excellence
Vala Afshar, chief customer officer of Enterasys Networks, celebrates his firm's social business success story, from Chatter to Twitter, in "The...
Your Year In Review, According To Facebook
Facebook's 2012 Year in Review feature highlights 20 of your most important moments, based on your posts.
How To Compose An Effective Social Media Team
In the next phase of social business, internal and external social media teams will need to align more tightly.
10 Signs You're Not A Social Business
Confused about what makes a business social? Sometimes it's easier to see the reverse.
Top Stories
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Salesforce Improves Mobile Access To Chatter Files
May 15, 2013Salesforce.com's new Chatter mobile app makes browsing and searching files easier on phones and tablets.
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Facebook Connect Glitch Caused Website Outages
February 08, 2013Facebook Connect problem created a domino effect on Thursday as companies that use the service saw visitors redirected from their sites.
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5 Social Best Practices From Cisco
February 08, 2013Cisco social chief shares advice on listening, engagement and more.
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Can Social Media Sell Cars?
February 05, 2013A car dealer discusses what social media optimization means in the automotive business -- and whether it helps move vehicles off the lot.
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3 Big Data Opportunities For CRM Strategy
February 04, 2013Customer relationship management practices often don't exploit big data effectively, analytics executive says. Are you overlooking these 3...
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Fortune 100 Graded On Social Prowess
February 01, 2013Study also provides practical metrics for companies who want to gauge their own progress on social platforms.
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IBM Sees Progress On Social Software Standards
January 31, 2013Support for OpenSocial makes it easier to adapt and embed new and legacy applications for use with enterprise social networks.
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5 Tips For Proactive Customer Engagement
January 30, 2013When reaching out proactively to customers and potential customers, there's a fine line between helpful and creepy.
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5 Ways Social Media Makes B2B Sense
January 24, 2013There are several ways you can -- and should -- use social to develop your business-to-business customer relationships.
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Lithium, Aspect Partner For Social Contact Center
January 10, 2013Based on Lithium Social Web, Aspect Social automatically routes and prioritizes social messages and will increasingly integrate into other contact...
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7 Business Tasks That Don't Work On Social
January 09, 2013Some business tasks are best handled outside the social platform, at least for now. Personnel issues are a special minefield.
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5 Social Business Predictions For 2013
January 02, 2013Expect evolution, not revolution, and a Facebook fail.
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Oracle Buys Eloqua: Watch Out Salesforce?
December 20, 2012Eloqua buy represents the latest move in Oracle's "marketing cloud" acquisitions duel with Salesforce.com.
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Where Is Social In The IT Budget?
December 13, 2012Social networking scores low in a new survey on IT budgets and staffing, but reading between the lines may tell another story.
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Moxie Adds Personal Touch To Facebook Chat
December 11, 2012Engage+ lets companies access information on customers' Facebook profiles, raising questions about the limits of social networking.
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Shoutlet 6.0 Adds Social Advertising, Conversion Tracking
December 04, 2012Social marketing platform rounded out with ability to pay for promoted posts, integrate with Kenshoo Social for display ad placement, and track...
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DoubleDutch Gains $4 Million For Social Mobile CRM
November 12, 2012Mobile app developer picks up additional funds to pursue its vision of "decomposing" CRM.
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Ford Seeks Social Business Strategy
November 05, 2012Ford Motor Co. is a pioneer in social media marketing and a proponent of enterprise social networking. But its plan for a unified social business...
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Dynamics CRM Gets Yammer, Skype, iPad Support
November 02, 2012Microsoft will roll out major enhancements to its customer relationship management suite next month.
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How To Turn Customers Into Brand Advocates
October 17, 2012Companies must be willing to turn the selling cycle upside down to inspire user-generated content on social media sites.
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Gigya Helps One Retailer Tap Into Pinterest
October 17, 2012After contracting with Gigya to manage its social infrastructure, book and specialty toy seller Indigo sees huge traffic boost from Pinterest.
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Nimble Highlights Important Social Contacts
October 02, 2012Social contact and stream manager targets in-box overload by identifying and prioritizing your most important contacts and conversations.
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HootSuite Conversations Tool Adds Collaboration Features
September 26, 2012Free HootSuite tool, out now in beta form, lets you conduct real-time chat within a social context.
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Sales Contest Builder: Old Challenge, New Gamification
September 26, 2012Gamification app from ePrize lives on the Salesforce.com platform, addresses a classic challenge for sales managers.
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Chatter In The Air, Everywhere
September 20, 2012Salesforce.com expands its Chatter product family, while GE and Virgin America are exploring exotic applications of the enterprise social network.
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