Centiv Inc. this week will unveil Centiv/EIM, a suite of enterprise incentive-management software that helps companies manage reward programs to motivate and compensate employees globally. Centiv's rollout is timely, says Joe Galvin, a Gartner research director, because such tools can potentially make it difficult to fudge revenue figures by increasing "visibility to how companies track, manage, and pay incentives."
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.