Mobile and social lead the list of hot tech trends for retailers, but they had company at the National Retail Federation's Big Show 2012. Here's a basket full of ideas to check out.
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IBM Says Customers Are Ready To Share A survey of 28,500 consumers by IBM finds that consumers are more than willing to share with retailers through social networks. If they're sure they'll get a better, more personalized shopping experience, consumers will tell all about their media consumption (75%); age, race, gender, and income (73%); name and address (61%); and lifestyle details such as hobbies and other interests (59%). Consumers tell IBM they want to receive more communications--not fewer--from retailers if they can be delivered through their preferred media channel in a relevant way.
Building A Mobile Business MindsetAmong 688 respondents, 46% have deployed mobile apps, with an additional 24% planning to in the next year. Soon all apps will look like mobile apps – and it's past time for those with no plans to get cracking.
. We've got a management crisis right now, and we've also got an engagement crisis. Could the two be linked? Tune in for the next installment of IT Life Radio, Wednesday May 20th at 3PM ET to find out.