Mobile and social lead the list of hot tech trends for retailers, but they had company at the National Retail Federation's Big Show 2012. Here's a basket full of ideas to check out.
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Epicor Clienteling App Links Salespeople To CRM Epicor Retail Clienteling, from Epicor Software, is a tablet app optimized for the Apple iPad and designed to give salespeople customer insight--including details about shopping and service history--right out of Epicor's CRM application database. As shown above, the app displays pictures of what a particular customer has purchased in the past, so salespeople will instantly know what that customer buys and his or her style and color preferences (in the example of clothing). This data would normally be trapped in a back-office CRM interface, but now it's available as a sales tool. Other app screens show how many dollars that customer has spent in the recent past compared to prior years.
Building A Mobile Business MindsetAmong 688 respondents, 46% have deployed mobile apps, with an additional 24% planning to in the next year. Soon all apps will look like mobile apps – and it's past time for those with no plans to get cracking.
InformationWeek Tech Digest, Nov. 10, 2014Just 30% of respondents to our new survey say their companies are very or extremely effective at identifying critical data and analyzing it to make decisions, down from 42% in 2013. What gives?