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11/26/2013
10:17 AM
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Workday Makes Big Cloud Gains In Q3

Workday reports an 82% increase in subscription revenues for HR and financials applications as it takes big customers live on its cloud-based apps.

Workday's Rising 2013 customer conference had more than 3,500 attendees.
Workday's Rising 2013 customer conference had more than 3,500 attendees.

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D. Henschen
50%
50%
D. Henschen,
User Rank: Author
11/26/2013 | 10:31:08 AM
Exploring Revenue Per Customer
Average revenue-per-customer calculations are not an exact science. For example, when Workday first started out, it gave discounts for paying three-year subscriptions in advance as a way to fund its growth. Now that the company has gone public it has plenty of cash and payments in advance are much closer to one year. That front loading obviously raises the per-customer avarage. Still, the gulf between Workday and other SaaS firms is pretty wide. Salesforce.com, for example had about $1 billion in revenue across around 100,000 customers, so that averages to around $10,000 per customer, per quarter -- clearly an indication of a less-substantial technology footprint and lots of small-company customers. 
Laurianne
50%
50%
Laurianne,
User Rank: Author
11/26/2013 | 11:28:41 AM
workday vs. oracle financials
Any of you eyeing Workday for financials? What is propelling you forward -- or holding you back?
cbabcock
50%
50%
cbabcock,
User Rank: Strategist
11/26/2013 | 5:39:43 PM
Sign of growing SaaS power
Workday's quarter is a sign that companies will take standard, everyday apps as SaaS, whenever they can get them. And they want their supplier to have grown up in the cloud, not backed up to it.
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