Do You Have Business Intelligence? - InformationWeek
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5/1/2007
04:19 PM
Mark Smith
Mark Smith
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Do You Have Business Intelligence?

It's sad but true that in most organizations "business intelligence" is something of an oxymoron. The term ought to refer to the ability to ascertain the state of a company's performance and then to determine its future direction and strategy by applying information and metrics… Many companies fall short… but a self-assessment can show you where new investments are necessary to spread BI to everyone in your organization.

It's sad but true that in most organizations "business intelligence" is something of an oxymoron. The term ought to refer to the ability to ascertain the state of a company's performance and then to determine its future direction and competitive strategy by applying information and metrics. BI also relies on technology and the organization's human capital to help it gain deeper knowledge and timelier insights. Despite the fact that many companies fall short here, this is not an esoteric process. A pragmatic self-assessment can show you where new investments are necessary to provide business intelligence for everyone in your organization.Many organizations have realized that their investments in BI have not been viewed as important when compared to annual IT investments overall. This is beginning to change, and CIOs rank it as important, but BI spend has not yet reached significant levels. In part, this is generational: Many CIOs and senior IT managers are of earlier generations of IT professionals and are neither comfortable with this technology nor clear in understanding its impact on business.

If deploying modern tools to ensure optimal business performance is one of your priorities, ensure that your organization has a comprehensive strategy for BI that includes making your operations more intelligent putting in place the right set of tools to make this happen.It's sad but true that in most organizations "business intelligence" is something of an oxymoron. The term ought to refer to the ability to ascertain the state of a company's performance and then to determine its future direction and strategy by applying information and metrics… Many companies fall short… but a self-assessment can show you where new investments are necessary to spread BI to everyone in your organization.

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