Software // Information Management
Commentary
12/21/2007
11:46 AM
Cindi Howson
Cindi Howson
Commentary
Connect Directly
Twitter
RSS
E-Mail
50%
50%

Miracle on Westgate Drive

I have a home office, so when someone pulled up in a Budget rental truck, my first thought was, "Wrong house. We're not moving." Much to my surprise, it was the FedEx delivery person. How brilliant is that?

I have a home office, so when someone pulled up in a Budget rental truck, my first thought was, "Wrong house. We're not moving." Much to my surprise, it was the FedEx delivery person. How brilliant is that?FedEx is in peak demand, trying to get all these Christmas presents to people, purchased in ever-increasing volumes online. How can shippers increase their delivery fleet only for the holiday season? FedEx acted on the predictive data to hire more delivery people and increase capacity in creative ways.

If you're one of those people desperately trying to find the Wii this year, you're probably wishing Ninento had better BI systems. Or maybe their BI solution is great, but decision-makers failed to act quickly on those early forecasts that it would be the hottest toy this year. Let's hope Santa's elves placed their orders early!

These are great reminders that good data is only the start of business intelligence. Successful business intelligence includes creativity and subsequent action.

Happy Holidays!I have a home office, so when someone pulled up in a Budget rental truck, my first thought was, "Wrong house. We're not moving." Much to my surprise, it was the FedEx delivery person. How brilliant is that?

Comment  | 
Print  | 
More Insights
The Agile Archive
The Agile Archive
When it comes to managing data, donít look at backup and archiving systems as burdens and cost centers. A well-designed archive can enhance data protection and restores, ease search and e-discovery efforts, and save money by intelligently moving data from expensive primary storage systems.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Government Oct. 20, 2014
Energy and weather agencies are busting long-held barriers to analyzing big data. Can the feds now get other government agencies into the movement?
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
A roundup of the top stories and trends on InformationWeek.com
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.