Google's new social network keeps changing and growing. Check out recent improvements and expert advice for Google+ users.
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The +1 button, Google's version of the Facebook "Like" button, loads much faster now, due to changes Google made to its systems and to the introduction of a new tool to generate async snippets, blocks of code that webmasters can insert in their websites to render +1 buttons. Async, or asynchronous, networking code can connect to a remote server without interfering with other processes, like those handling Web page rendering.
Those interested in previewing such changes before they get pushed live should consider joining Google+ Platform Preview, a program that provides early access to changes planned for Google+.
Social is a Business ImperativeThe use of social media for a host of business purposes is rising. Indeed, social is quickly moving from cutting edge to business basic. Organizations that have so far ignored social - either because they thought it was a passing fad or just didnít have the resources to properly evaluate potential use cases and products - must start giving it serious consideration.
Social is a Business ImperativeSocial media is critical in the age of digital business. How can IT help? First, work with the marketing team to set up social networking programs on Facebook, Twitter, and LinkedIn, at minimum. Then work to put social media sentiment analytics in place to measure success.