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12/18/2013
01:10 PM
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Facebook Launches Donation Button

Facebook partners with 19 nonprofits to test a simple way to donate. Here's what you need to know before you use the feature.
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Michael Endler
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Michael Endler,
User Rank: Author
12/18/2013 | 3:46:27 PM
Sounds good
Facebook has a history of playing dumb with user data-- "What, you mean you didn't want us to use it that way?"

But as long as they don't do anything blatantly silly with the information they're collecting here, this seems like a good thing. I'm sure many people intended to donate money to charities but never get around to it because they get busy with something else. If we can make the ability to donate as simple and convenient as possible, that sounds like a clear win.
Ariella
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Ariella,
User Rank: Ninja
12/18/2013 | 5:20:09 PM
Re: Sounds good
@Kristin is FB only offering the donation button to the causes that pay to advertise on the social network?
Kristin Burnham
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Kristin Burnham,
User Rank: Author
12/18/2013 | 6:40:03 PM
Re: Sounds good
No. They've selected 19 large nonprofits to test the button and plan to roll it out to others later. In the meantime, interested nonprofits can submit this form if they're interested in receiving the Donate Now button.
Thomas Claburn
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Thomas Claburn,
User Rank: Author
12/18/2013 | 6:51:47 PM
Re: Sounds good
The idea of not having one's personal information given to charities is appealing in the sense that the downside of any donation is being bombarded with junkmail and email from that organization for the remainder of your life. Sometimes you just want to give money without joining a mailing list.
Ariella
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Ariella,
User Rank: Ninja
12/18/2013 | 7:25:26 PM
Re: Sounds good
That could be useful for some of them. I'll share that with someone I know who runs a nonprofit organization. Thanks, Kristin
Kristin Burnham
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Kristin Burnham,
User Rank: Author
1/23/2014 | 8:47:10 PM
Anyone use it?
Since the holidays have passed, diid anyone use this feature to donate? Was it easier or more difficult to use than your usual methods of donating?
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