Glide Engage is a free social messaging application that is integrated with the Glide OS suite of online apps, which includes Glide Email, Glide Groups, Glide Meeting, Glide Write, Glide Presenter and Glide Crunch. These browser-based applications can be used on Linux, Mac, or Windows computers, as well as many mobile phones.
Glide Engage allows users to post and read messages of up to 1400 characters that appear on the user's Glide profile page and to include links to other Web sites in posts.
Built atop the Glide OS rights management system, Glide Engage also offers the ability to share files stored in one's Glide account, including videos, music, and documents, without losing control over those files. Glide's rights-based permission system allows its users to protect both their content and their privacy though administrative security controls. As such, it's suitable for kids to use.
Leka likens Glide Engage to Google's forthcoming Wave communications application. Although Engage isn't an open, federated system like Wave and doesn't support real-time messaging, there are similarities in the way the two can be used for group collaboration. A more apt comparison might be Twitter, if Twitter supported longer messages and ran atop a social networking and cloud-based application layer.
Leka says that one of the advantages of Engage is that it is integrated with the rest of the Glide service, so that users don't have to juggle multiple applications to share files and interact.
Social is a Business ImperativeThe use of social media for a host of business purposes is rising. Indeed, social is quickly moving from cutting edge to business basic. Organizations that have so far ignored social - either because they thought it was a passing fad or just didnít have the resources to properly evaluate potential use cases and products - must start giving it serious consideration.
Social is a Business ImperativeSocial media is critical in the age of digital business. How can IT help? First, work with the marketing team to set up social networking programs on Facebook, Twitter, and LinkedIn, at minimum. Then work to put social media sentiment analytics in place to measure success.