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9/27/2006
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Tao Launches Gaming Architecture At DEMO

The company allows developers to build applications on one platform for use on multiple cell phones and operating systems.

A well-funded software company for mobile entertainment has designed technology that lets game developers build applications on one platform for use on multiple types of cellular phones and operating systems.

The architecture from Tao Group Ltd, dubbed Interactive Entertainment Software Platform, or intEnt, launched late Tuesday at DEMOfall 2006 in San Diego.

Tao Group's game technology platform eliminates mobile game developers from having to create hundreds of different versions of every title for a multitude of phones and operating systems. The goal is to make all games binary portable to play, so they play on multiple types of phones and operating systems, such as Windows Mobile and Symbian.

The technology overcomes performance problems from switching between operating systems with a portable binary file that transports and translates the content into the new phone from the Tao Group's format into the phone's.

The company's suite of content technologies for mobile entertainment includes the miniMIXA suite, comprising music and media-mixing software applications; the Gameplayer, which enables the platform independent delivery of C, C++ and Java-based games to mobile devices; the JavaPlayer, a high performance Java Virtual Machine; and the Entertainment platform SDK.

Tao Group has some major companies backing projects, including Motorola/Freescale, Sony, Bowman Capital, NEC, Mitsubishi, Kyocera, Sharp, and private investors.

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