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Analytics

Social: It's A Matter Of Manners

| December 27, 2012
Randi Zuckerberg's overshared photo shows that good manners still matter, even on social media.
 

Oracle Buys Eloqua: Watch Out Salesforce?

| December 20, 2012
Eloqua buy represents the latest move in Oracle's "marketing cloud" acquisitions duel with Salesforce.com.
 

In Search Of Social Business Excellence

| December 17, 2012
Vala Afshar, chief customer officer of Enterasys Networks, celebrates his firm's social business success story, from Chatter to Twitter, in "The Pursuit of Social Business Excellence."
 

Your Year In Review, According To Facebook

| December 17, 2012
Facebook's 2012 Year in Review feature highlights 20 of your most important moments, based on your posts.
 

Where Is Social In The IT Budget?

| December 13, 2012
Social networking scores low in a new survey on IT budgets and staffing, but reading between the lines may tell another story.
 

Moxie Adds Personal Touch To Facebook Chat

| December 11, 2012
Engage+ lets companies access information on customers' Facebook profiles, raising questions about the limits of social networking.
 

10 Signs You're Not A Social Business

| December 07, 2012
Confused about what makes a business social? Sometimes it's easier to see the reverse.
 

Gnip Touts Big Data Partnerships

| December 05, 2012
Social data provider Gnip announces partnership program and stresses high quality of its real-time media streams.
 

Shoutlet 6.0 Adds Social Advertising, Conversion Tracking

| December 04, 2012
Social marketing platform rounded out with ability to pay for promoted posts, integrate with Kenshoo Social for display ad placement, and track conversion of social content and ads to sales.
 

Social Analytics Isn't Just For Social Networks

| November 15, 2012
Broadly applied across all company functions, social analytics can focus attention on the most pressing internal performance issues.
 

DIGITALISSUE

In This Issue:

The Customer Really Comes First:

Social media make the customer more powerful than ever. Here's how to listen and react.

Spackle, Duct Tape, And Social Media:

The right tools can help smooth over the rough edges in your social business architecture.


BRAINYARDRESEARCH
The State of Community Management
The State of Community Management documents a comprehensive set of lessons learned to help define this emerging role and give you the tools to be successful in your social initiatives.
Enterprise 2.0: What, Why and How?
This paper is an introduction to Enterprise 2.0 ‐ why it is one of the most crucial concepts to understand in business today and how you can begin to take advantage of E2 in your organization.
Guide to Understanding Social CRM
This paper presents the foundational components of Social CRM and lays the groundwork required for your company to build and maintain long and valuable customer relationships.
VIDEOGALLERY
Hearsay Social Brings An Enterprise Focus
Hearsay Social's CTO and co-Founder Steve Garrity gives the Valley View judges the 2-minute elevator pitch, and discusses why his company's social enterprise software stands out.
Hearsay Makes Business More Social
Some of the most innovative new enterprise technologies come from start-ups, but doing business with them can be risky, given their unproven products and short track records. With Steve Garrity, Co-Founder and CTO of Hearsay Social.
Highlights: Microsoft Introduces New Office and Windows 8
Highlights: Microsoft Introduces New Office and Windows 8
SLIDESHOWS
Facebook's 2012 Highs And Lows
2012 brought big ups and downs for Facebook, and for the companies that have bet some of their business on...
The BrainYard's 7 Social Business Leaders Of 2012
The editors of The BrainYard picked companies large and small that are exploring the potential of a unified social business...
10 Great Social Features For Microsoft SharePoint 2013
Social computing will play a big role in Microsoft's upcoming collaboration platform.

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