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January 02, 2013
Expect evolution, not revolution, and a Facebook fail.
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December 21, 2012
2012 brought big ups and downs for Facebook, and for the companies that have bet some of their business on it.
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December 20, 2012
Eloqua buy represents the latest move in Oracle's "marketing cloud" acquisitions duel with Salesforce.com.
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December 20, 2012
Big changes such as integrating social tools with business take time. Remember that in slow-moving revolutions, the persistent are as likely to be successful as the bold.
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December 19, 2012
Before you get too deep into social business strategy, look at how comfortable your organization and its leaders are with the world of social media.
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December 17, 2012
Vala Afshar, chief customer officer of Enterasys Networks, celebrates his firm's social business success story, from Chatter to Twitter, in "The Pursuit of Social Business Excellence."
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December 11, 2012
In the next phase of social business, internal and external social media teams will need to align more tightly.
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December 07, 2012
Confused about what makes a business social? Sometimes it's easier to see the reverse.
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December 06, 2012
The Internet was supposed to facilitate direct connections between individuals and disempower gatekeepers. Instead, it has become a massive man-in-the-middle attack.
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December 05, 2012
Marketing automation platform broadens its appeal for social media managers.
