VeriSign Inc. last week unveiled Fraud Protection Services, which will use credit-card numbers, names, and the Internet addresses of the parties in a transaction to determine whether the transaction is fraudulent. The fraud protection will complement the Internet infrastructure services and security vendor's current online payment services and cost $19.95 a month, plus 5 cents per transaction.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.