UBM: TECH DIGITAL RESOURCE LIBRARY

The Essential Guide to Choosing a Web Analytics and Online Marketing Solution

by IBM

Authored on: Jul 06, 2012

Download Today's web analytics technologies are far superior to the relatively crude clickstream data capture of 10 years ago. Selecting a web analytics and online marketing solution is a high-stakes decision that can shape your company's fortunes for years to come.

Read this white paper to learn how to select the optimal solution for your needs.


Whitepaper