Buy. Smarter. A better way to buy in the age of the customer

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Source: IBM

Date: January 2012

Type: White Paper

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Overview: Enabled and connected by technology, businesses and individual consumers alike are redefining how business is done. Expectations are high; customers have little patience for out-of-stock inventory, items of poor quality or the higher prices that can result from inefficiencies.

What's needed is greater visibility into every interaction along the supply chain. The ability to more accurately recognize and even predict changes in demand. And the increased agility and clarity of action to respond quickly and correctly to those shifts

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