May 01, 2014
Don't be left in the dust. Create a big data culture now.
Download the"Big Data Culture Clash: Unlock the Promise of Data-Before It's Too Late."
The ability to create a data-driven culture is about to separate the winners from the losers in almost every industry. Creating a targeted, data-driven culture offers increased customer engagement, satisfaction and revenue. And, failure to do so can result in dis-alignment with consumer demands and sluggish sales.
But getting there is a different matter. While startups get to build a data-driven culture from scratch, most established enterprises have the unique (and sometimes painful) challenge to transition from legacy decision-making cultures. One element critical to a successful transition is the ability to use all relevant data-including internal and external data sources. But, right now, even the most data-driven companies are struggling and only analyzing about 15% of their data. The result: organizations may be missing long-term trends.
Learn the strategies you need to create and perpetuate a big data culture right now in the free white paper "Big Data Culture Clash," including:
• Overcoming legacy bias
• How to use all of your data
• Organize for success with the multi-skilled staff
• Leveraging IT expertise and innovation potential
Download"Big Data Culture Clash" now, and learn how you can create a data-driven culture with an agile infrastructure at your core.