Sales Management: Sales Forecasting
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Overview: Sales forecasting isnít just for big companies. Small business owners who develop good sales forecasting tools have a much easier time than those who never forecast. Forecasting does have its limits. Small business is volatile and in large part depends on human action. Other outside factors can affect actual sales and production numbers as well. While forecasting models may be theoretically flawless, events such as natural disasters or economic downturn can significantly affect one's financial figures.