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The Value of ETL and Data Quality

Date: January 2008
Type: White Paper
Rating: (0)

Overview: Numerous research and studies have concluded that data quality is the culprit cause of many failed data warehousing or Customer Relationship Management (CRM) projects. With the large price tags on these high-profile initiatives and the importance of accurate information to business intelligence, improving data quality has become a top management priority. This paper published by SAS Institute describes by integrating Extraction, Loading and Transformation (ETL) and data quality, a consistent, reliable view of organization ensures that critical decisions are based only on accurate information.


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