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Overview: Sales forecasting is difficult when one does not have any previous sales history to guide as is the case when one is working on preparing cash flow projections as part of writing a business plan. Three methods to estimate sales revenues for the purposes of sales forecasting is to consider the average sales volume per square foot for similar stores in similar locations and size, number of households needing goods and living within a mile and how much would they spend annually and estimate sales revenues for each of the five product or service lines.
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