UBM: TECH DIGITAL RESOURCE LIBRARY

Building the Case for Business Intelligence in the Insurance Industry

Authored on: Feb 07, 2012

Download Industry analysts agree that the insurance industry could benefit from better business intelligence. But how do you go about building a solid business case for BI within your company? What factors do you consider, and where do you start?

In this strategy brief, we lay out a framework for how to begin, and include examples of insurance companies that have made the case within their own organizations. Moving beyond traditional ROI measurements, the factors that contribute to achieving value with business intelligence might surprise you.


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