Search Engine Optimization (SEO) Firms

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Source: MarketingSherpa

Date: January 2008

Type: White Paper

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Overview: If one is considering hiring an expert consultancy or specialist firm to optimize the web site for search engines, he or she has made a great choice. MarketingSherpa data has consistently shown that marketers who use in-house staff to optimize their web sites see on average a 38% jump in overall traffic. That’s nothing to be sneezed at - however, marketers who hire an out-of-house expert see a 110% jump in site traffic.

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