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Overview: Digital signage means different things to different people - it can mean a group of television screens placed around a university campus showing the days class program monitors at an airport with up-to-date flight schedules; large digital displays in a department store showing real-time marketing promotions; or television screens at a branch-office bank playing financial best practice videos. In fact, digital signage applications are almost as infinite as the imagination. This white paper discusses digital signage content creation and formatting, explicitly for use with the Cisco Digital Media Player an integrated component of the Cisco Digital Media System.
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