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Overview: The Indianapolis Colts football team needed to engage and interact with fans over the Internet, and to use that relationship to drive incremental revenue. However, the team’s old Web site wasn’t up to the task. The Colts then used Microsoft software to build a comprehensive social networking site, through which the team is providing a fast, reliable, and engaging fan experience. The team also has the capabilities needed to profit from its Web traffic, including the ability to collect extensive fan profile data, create comprehensive reports, and integrate with sponsors’ Web sites.
Eradicate SPAM & Gain 100% Assurance of Clean Mailboxes
As long as online marketers profit from its use, email spam will be a serious problem for businesses of all sizes....
Internet Protocol Communications on the Brain
Sometimes a business communications technology appeals to CIOs and other senior executives as much as it does to IT teams. The technology in this case is IP communications — VoIP...
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