New Study Shows Leading Edge Companies Receive Failing Grade At HR SEO Strategies
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Overview: In this first of a four-part series, Sharkstrike discusses the emergance of HR SEO, as well as findings from its research into current HR SEO practices at leading companies. Search engine optimization (SEO) has been a standard practice used by corporate marketing departments to attract qualified buyers to Web sites for years. And while many human resources leaders might know little or nothing about SEO, leading-edge companies seeking to win the talent acquisition wars are increasingly turning to methodologies that optimize the likelihood of attracting high-quality candidates.