Authored on: Apr 23, 2014
For todays businesses, the need to make a change is clear: across industries, customers have become more demanding, supply chains have become more complex, and the trend toward globalization has created added complications.
B2B collaboration is a key method of responding to these and other business pressures. In fact, according to Aberdeen Group analyst Bryan Ball, B2B collaboration is so important to succeeding in the modern business world that companies should start looking at it as a requirement.
To learn how B2B collaboration can help build a holistic supply chain that can meet customer demands, address complexity, and operate seamlessly across international borders, read the Aberdeen Group ebook "B2B Collaboration: No Longer Optional."