UBM: TECH DIGITAL RESOURCE LIBRARY

Winning Strategies for Omnichannel Banking

by Cisco

Aug 10, 2012

Download Survey results from over 5,300 global banking customers demonstrate that customers are ready to interact with their bank in new ways. Financial institutions must develop a strategy now to broaden their reach and better combine the physical and virtual worlds as they move from multichannel to omnichannel. Findings include:
� The emergence of mobile as a preferred channel
� Value of social media
� Video is a key enabler


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