TECH DIGITAL RESOURCE LIBRARY

Neustar

Neustar's PlatformOne is an integrated marketing platform that allows you to closely connect with your customers at every interaction they have with your brand. Powered by Neustar's Authoritative Identity, PlatformOne enables your to onboard your first party data, segment and target your high performing audiences, and measure and optimize your media giving you a single, unbiased and accurate view of your customers and prospects across all channels and devices. With it, you'll move your marketing needle and improve conversion, optimize spend, and ultimately increase sales.

Our Website: http://www.neustar.biz./


Latest Content From Neustar

Whitepaper: How to balance compliance with operational efficiency

by NeustarNov 06, 2015

Compliance is an opportunity disguised as a challenge. While compliance is usually viewed as a costly obstacle to profitability,high-quality data is the key to isolating numbers that post the greatest TCPA risk and identifying numbers that score the best. Learn how you can get the best of both worlds.


Whitepaper: TCPA Compliance: Are you at Risk?

by NeustarNov 06, 2015

Get the answers to common questions that will help you mitigate compliance risk. This guide also includes best practices with recommendations from client feedback.


Webcast: Protecting E-Commerce In High-Traffic Environments

by NeustarJul 21, 2015

In this important webinar, top security experts will discuss the ways attackers seek to exploit companies at their weakest – and most critical – moments of operation.

Gain insights on the ways that attackers target their exploits during the holiday seasons or other crucial business times, and how adversaries may take advantage of heavy traffic periods to launch malware or sophisticated attacks.

You’ll also get advice on how you can bolster your IT defense strategy to provide additional resources during critical periods and prevent these untimely attacks from affecting your business.

Topics covered will include how to:

  • Understand & avoid social exploits during high-volume periods
  • Create & enforce an internal security policy that works when staffing and time are in short supply
  • Harden your DNS to protect your Internet-based transaction traffic
  • Detect fraudulent transactions quickly
  • Stop Phishing and protect your brand

Register today and join us as we explore ways to ensure 100% uptime even when traffic and threats are at their peak!


Webcast: The Evolution of DNS and Adoption of Traffic Management

by NeustarJun 08, 2015

Often overlooked, DNS is a critical component of a businesses’ online infrastructure. Why? Today’s savvy consumers expect a flawless online experience. Recent research shows that very few businesses outsource their DNS needs, increasing the risk of downtime and poor DNS performance.

This webinar will discuss the continued evolution of DNS and how businesses can use DNS to maximize site availability and optimize performance for the best user experience.

Attend this webinar and;

  • Discover key findings from latest UBM survey on DNS
  • Get the basics of DNS, including why it is such a critical part of online infrastructures
  • Create a "smarter" DNS by utilizing DNS Traffic Management capabilities
  • Minimize DNS security vulnerabilities
  • Explore what’s next for DNS as we look for ways to leverage this expansive database


Whitepaper: How Are Banks Fighting the War on Fraud

by NeustarApr 16, 2015

Most fraud involves the use of false or anonymous identities. Banks are fighting back with tools and solutions designed to verify identity or at least raise red flags before fraud occurs. Neustar sponsored a survey with American Banker of over 230 top senior financial executives, within fraud mitigation and risk assessment, to uncover industry insights, threats, impacts and more.


Webcast: Why DDoS Attacks Are A More Serious Threat Than Ever

by NeustarApr 15, 2015

Neustar's annual DDoS Attacks Report presents the latest critical DDoS trending data from real companies across industries. Learn how companies are ramping up their DDoS protection tactics and why they are working.

  • Hear about current DDoS attack metrics including size and duration
  • Learn why DDoS attacks aren’t just a problem for the IT security team
  • Find out the true costs of DDoS attacks in terms of lost revenue and erosion of brand confidence
  • Optimize your DDoS plan with industry-proven protection tactics

Don’t miss this unique opportunity to learn about the latest DDoS attack trends and how to defend against them.


Whitepaper: How Are Banks Fighting the War on Fraud Whitepaper

by NeustarMar 17, 2015

Most fraud involves the use of false or anonymous identities. Banks are fighting back with tools and solutions designed to verify identity or at least raise red flags before fraud occurs. Neustar sponsored a survey with American Banker of over 230 top senior financial executives, within fraud mitigation and risk assessment, to uncover industry insights, threats, impacts and more.

Download whitepaper to:
• Recognize the Top 7 banking fraud threats
• Understand fraud impact on dollar losses, productivity, and customer experience
• Pinpoint key anti-fraud solutions


Webcast: Security Matters: Threat Assessments for 2015

by NeustarNov 18, 2014

This year has brought profound changes to the security landscape, especially in the area of Distributed Denial of Service (DDoS) attacks. Aside from the traditional saturation objectives of such assaults, DDoS attacks are increasingly used as cyber “smokescreens” to mask more intrusive and more destructive penetration operations. Join Neustar and media leader, Cox Communications, in a forward-looking discussion on what you should consider to safeguard your business in 2015.

During this session, you’ll hear about:

  • 2014 security trends and lessons
  • 2015 DDoS threat assessments
  • Real-world approaches to help keep you safe

Don’t miss this chance to participate in one of the most important conversations you will have this year. Get ready for 2015 by registering today!


Webcast: Don’t Get Spiked: Best Practices for Keeping Website Traffic Flowing

by NeustarSep 11, 2014

You feel confident that after all your monitoring and load testing, your website is ready to handle any traffic spike – then BAM! A flood of visitors from a great review, a big sale or a breaking news story starts to pound away. Worse, you may become subjected to the ever increasing danger of Denial of Service attacks. By the time you notice, it can be too late. Load times lag. The site crashes. Customers bail. Not cool.

Whether you’re serving ecommerce customers, delivering media or managing a high-demand website, traffic spikes and DDoS attacks can be managed when you are ready for them. Otherwise, you risk performance and brand reputation.

Register for this webinar to hear how you cankeep the madness at bay.

You will learn to:

  • Prepare for traffic capacity and attack scenarios
  • Quickly mitigate and scrub malicious traffic
  • Design and implement performance contingencies


Whitepaper: Holiday Load Testing: Three Ways to Drive More Value Whitepaper

by NeustarSep 01, 2014

The chorus starts every year before the first carol is sung: "Load test before the holidays! If you don't, you'll be sorry!" Good advice, but wouldn't it be nice to get some concrete tips? In the spirit of giving, Neustar's engineers have identified 3 best practices.