Turning Strategy and Innovation into Success - Driving revenue and Turning Strategy and Innovation into Success

Turning Strategy and Innovation into Success - Driving revenue and profit growth for healthcare product portfolios

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Source: IBM

Date: May 2012

Type: White Paper

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Overview: Every day, life sciences companies' such as those in the medical device, pharmaceutical and biotechnology fields' gamble with their futures, making bets big and small and risking "currency" in the form of their strategic direction, their processes for innovating and the success of their product portfolios.

This white paper describes how to connect all areas of your enterprise to help create the right strategies to deliver the right products to the right marketplace at the right time.

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