Research: Outlook 2013

Dec 06, 2012


Research: Outlook 2013

Our Outlook 2013 research identifies an unmistakable trend: IT demand and spending are continuing to rise from the recession years. Heading into 2010, less than half of companies in our survey were seeing rising demand for IT projects, about one in five was cutting IT staff and only 46% expected their IT budgets to increase. Today, 71% see rising demand for IT projects, just 8% are cutting IT staff and 60% expect higher IT budgets than in 2012. It’s also promising that our 728 survey respondents say their companies are planning an ­average of 5.5 major IT initiatives for 2013.

But therein also lies the problem. IT organizations’ priority lists continue to trend toward ­IT-centric projects. Every year, their budgets and staffs are geared toward making IT more ­efficient versus addressing the changing customer and technology landscape.

Two-thirds of projects planned for 2013, such as network infrastructure, security and ­storage, are decidedly IT-centric. About a fourth aren’t focused on IT-centric efficiencies but are still internally focused, projects such as ERP and data quality. The remaining 11% of projects focus on customers — building IT-led products, creating mobile apps for ­customers and improving big data programs, for instance.

For all the talk about IT pros being customer-centric — that is, getting out of the cubicle and being the true innovators within the company — for the most part they’re not. ­Infrastructure, security and storage improvements are indeed important, but their ­importance is dwarfed by technology trends happening outside of the IT department. (R6131212)

Research Report