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Service Cloud: Deliver Next Generation of Customer Service [ Source: Salesforce.com ]
December 2012- Realize the value and operating challenges of online support communities. Chatter Communities for Service solves nearly all of the traditional problems of online communities. Use it as a force multiplier for your support organization, and revenue generator for your sales and marketing teams.

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Salesforce.com Positioned as a Leader in the Gartner Magic Quadrant for CRM Customer Service Contact Centers [ Source: Salesforce.com ]
December 2012- Business requirements for customer-centricity start with consistent customer service across all channels, including social ones. Gartner's 2012 Magic Quadrant for CRM Customer Service Contact Centers looks at vendors that are responding to the challenge of "any channel" customer engagement.

Find out why more than 100,000 customers worldwide rely on Salesforce CRM applications to transform their businesses. And then learn more about how the Service Cloud helps deliver great service at the lowest cost, while increasing:<...

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Meet Customers Where They Are eBook: Incorporating Social Media Into Your Customer Service Strategy [ Source: Salesforce.com ]
December 2012- In order to satisfy today's customer, a case must be made to incorporate social media into your customer service strategy. Choose the customer service technologies that are ideal for your company in order to enable customer service through online and offline touch points, establish smart listening, engage your community, and consistently respond to customer issues. Get the eBook now!

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Building profitable cross-channel. Using analytics and personalized marketing to increase revenue and customer loyalty [ Source: IBM ]
October 2012- This white paper explores the fast-changing customer relationship landscape in financial services. It outlines strategies and technologies that financial services marketers can use to better understand customers and market effectively across traditional and digital channels, with sections on:

• Inbound marketing
• Event-based marketing
• Digital marketing and personalized retargeting
• Web analytics
• Mobile and social channels
• Customer lifecycle management

By combining analytics and cross-channel marketing automation, financial services providers ...

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IBM's State of Marketing Survey 2012: Marketers' Biggest Challenges and Opportunities Reveal the Rise of the Empowered Customer [ Source: IBM ]
September 2012- Marketing technology is enabling profound changes in an organization's relationship with customers, creating new challenges and new opportunities. Getting an in-depth look at how marketers from across the globe are responding to this empowered consumer provides important insights into the underlying characteristics of successful marketing organizations. The third annual IBM State of Marketing Survey 2012 provides precisely this kind of insight. The 2012 survey results deepen our understanding of marketing practitioners' level of technology adoption and maturity ...

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CRM Market Evaluation by Nucleus Research [ Source: Salesforce.com ]
September 2012- Get the CRM Technology Value Matrix by Nucleus Research that evaluates the usability and functionality of CRM solutions that support sales, marketing, and customer service for any-sized business. This Matrix will help you evaluate additions, upgrades, and changes to core CRM solutions.

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Top 10 Features Small and Medium Businesses Need in a CRM Solution [ Source: Salesforce.com ]
September 2012- All sized organizations now recognize the value of using a CRM solution to manage interactions with customers, clients and sales prospects. This whitepaper helps small and medium sized businesses evaluate best CRM features to help solve challenges as they grow. Download now.

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Deliver Trusted Data and Deeper Insights [ Source: SAP ]
September 2012- Today's data explosion forces you to remove inefficiencies from data management processes. SAP? BusinessObjects™ Data Services software helps integrate, transform, and improve your data at the enterprise level, letting you cost effectively deliver trusted information to all critical business functions.

The solution empowers IT groups with data profiling and text analysis tools to optimize operations, boost data quality, and gain essential access to disparate sources and applications.

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Continuous Intelligence from Real Time Business Events [ Source: SAP ]
September 2012- A continuous flow of new information about your markets, customers, partners, and more is streaming into your business. Quickly making sense of this deluge of information is vital to maintaining a competitive edge. With SAP® Sybase® Event Stream Processor software, you can build applications that continuously glean intelligence from real-time business events-and understand and respond to what's happening right now.

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How enabling Supply Chain visibility can improve the bottom line [ Source: IBM ]
August 2012- Virtually any supply chain inefficiency impacts the bottom line. Linking the operational benefits to the financial supply chain can help ensure that, overall, the organization reduces cost.

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