Turbocharge your salesforce.com investment [ Source: IBM ]

October 2012- To realize the full benefit of cloud-based applications, integration must be dramatically simplified. Companies need a solution that can run anywhere, connect applications anywhere, be managed from anywhere, and require no specialist integration skills or IT infrastructure.

These solutions must be easily configurable, flexible, and scalable - which means no coding. And, the integration solution must implement projects within days, not weeks or months. WebSphere Cast Iron Cloud integration provides these benefits today. ...

Analyze: Understand Customer Behavior to Fuel Interactive Marketing [ Source: IBM ]

October 2012- As your connected customers interact with your brand in new ways, it becomes more difficult to understand who they are, what they want and what they're likely to do next. More connections and channels can be a shifting landscape, but this new territory also gives you new opportunities for meaningful customer communications.

Analytics is the key to understanding your Generation C customers - the "C" for connected - and marketing to their interests. ...

Esri® Location Analytics for Business Intelligence [ Source: ESRI ]

October 2012- This paper discusses the market dynamics that are driving integration of two highly complementary enterprise software solutions: business intelligence (BI) and geographic information system (GIS) technology. It also outlines the benefits of such an integration and how to easily enable it with Esri® Location Analytics.

BI is a priority for organizations interested in gaining a competitive advantage. BI leverages corporate data and strategically equips knowledge workers with insights that drive sound business decisions.<...

Managing the Data Deluge: Enhancing Big Data Analytics in Financial Services with Solid-State Storage [ Source: LSI ]

October 2012- Precisely what constitutes big data may be a moving target - a single data set can range from dozens of terabytes to a data deluge encompassing multiple petabytes. But the excitement in financial services is about speeding the response times for data analysis and visualization and providing actionable information when it's needed most. Learn more about the key features to benefit all types of big data environments.

Building Profitable Cross-Channel: Using Analytics and Personalized Marketing to Increase Revenue and Customer Loyalty [ Source: IBM ]

September 2012- This white paper explores the fast-changing customer relationship landscape in financial services. It outlines strategies and technologies that financial services marketers can use to better understand customers and market effectively across traditional and digital channels, with sections on:
• Inbound marketing
• Event-based marketing
• Digital marketing and personalized retargeting
• Web analytics
• Mobile and social channels
• Customer lifecycle management
By combining analytics and cross-channel marketing automation, financial services providers can increase ...

The Big Data Opportunity: Instrumenting Your Business for Competitive Advantage [ Source: Birst ]

August 2012- Big Data strategies - those that use massively parallel, specialized systems to tap the intelligence held in high volumes of distributed, unstructured data - are changing industries, and creating winners and also-rans. Invaluable information, culled from data collected at customer interaction points, is being used to drive product and service development, marketing and other activities to achieve unprecedented gains in market share, wallet share, revenues and loyalty.

These Big Data Analytics concepts aren't ...

Data Appliances and analytics: the truth about purpose built processing [ Source: IBM ]

August 2012- In this ebook, we'll examine the three "Golden Rules" of data appliances, and how these rules correlate directly to the e3 equation that has drawn the attention of IT leaders across all industries to these appliance offerings. Along the way, we'll endeavor to provide some examples and guidelines regarding how businesses can successfully evaluate and implement data appliances in the enterprise.

11 Key Questions to Ask of a BI Solution [ Source: Birst ]

July 2012- This whitepaper first looks at the fundamental requirements that a BI solution should deliver to your company. Next, this whitepaper covers the 11 Key Questions that you should be asking of a future BI technology partner. When the BI provider can answer Yes to all of these questions, you have BI that is capable of fulfilling your analytical and reporting needs both today and over time - it is flexible, powerful, and efficient. It is BI ...

Agile Business Analytics: How a New Generation Business Intelligence is Changing the Market Landscape [ Source: Birst ]

July 2012- Over 80% of organizations today have a Business Intelligence (BI) or reporting implementation and are quickly realizing that legacy BI is not suited for today's competitive market. Traditional BI is "big" in cost, go-to-market time and an implementation normally takes several months and in some cases more than a year; these projects do not meet the needs of dynamic environments and in most cases are rarely successful. Data discovery tools are often explored as an alternative ...

Big Data, Bigger Opportunities: High-Performance Analytics at the Speed of Right Insights Report [ Source: SAS ]

July 2012- What are organizations and industry analysts saying about big data and high-performance analytics? This 30-page special report covers that and much more in a dozen must-read articles that are easy to digest at your own pace.

The topics range from tips and best practices on how to turn big data into business value, to case studies that prove why real-time decision making is redefining competitive advantage in today's global economy.

The ...

Anatomy of an Archiving Project [ Source: IBM ]

May 2012- What are the basic principles for planning a successful archiving project? What are the benefits? Companies worldwide are affirming the value of enterprise data management and database archiving as a best practice.

The benefits include managing data growth, retiring or consolidating applications and supporting compliance initiatives to satisfy data retention and e discovery requirements.

Learn about the seven basic principles that can make your archiving project a success.

Using BD for Smarter Decision Making Analytist Report [ Source: IBM ]

May 2012- This paper, by Colin White, BI research, looks at new developments in business analytics and discusses the benefits analyzing big data bring to the business.

It also examines different types of big data workloads and offers suggestions on how to optimize systems to handle different workloads and integrate them into a single infrastructure for making smarter and faster business decisions.

TDWI Monograph Series: Seven Keys to High-Performance Data Management for Advanced Analytics [ Source: SAS ]

May 2012- Advanced analytics should not live in a world separate from BI systems. Where BI systems provide the most value through dashboards, reports and tracking of performance metrics, advanced analytics can offer highly complementary technology.

To get the most out of advanced analytics, organizations need to include high-performance computing in their data management practices and technology deployments. High-performance computing can enable organizations to overcome performance bottlenecks and other challenges that inhibit the power and ...