March 2011- This white paper discusses the changing face of collaboration and the ways in which social software and unified communications solutions can benefit business. It points out that smart businesses are already looking for ways to connect communities not only of employees, but also of customers, partners and others outside the firewall. The goals: tap into both internal and external knowledge and then use that knowledge to increase sales through enhanced customer relationships, accelerate innovation as ...
March 2011- Organizations across a variety of industries are leveraging social software and collaboration tools to promote efficiency and innovation. As more and more companies implement social software initiatives to improve communication and collaboration and to drive business results, a key question is being asked: How can we determine if our social software initiatives are successful and are providing the anticipated return on technology investment?
Part of the answer lies in identifying at the beginning of ...
Understanding how to orchestrate greater value and flexibility from large enterprise backbone applications in conjunction with newer, more agile Enterprise 2.0 processes and technologies to effectively support critical business functions is a major challenge for business leadership.
This free whitepaper examines the value of collaborative and 'social' concepts and their associated technologies towards achieving core performance goals and facilitating underlying business process.
Examine the challenges of inflexible legacy ?1.0? business designs and ...
This paper examines how social media applications are influencing the workforce and how these technologies can be implemented to achieve core organization performance goals and improving business processes. Understanding how to gain greater value and flexibility from the new highly-engaged workforce in conjunction with ?Enterprise 2.0? processes and technologies to effectively support critical business functions is a major challenge for organizations. We examine the changing workforce and what they expect from a company, along with ...
Business is shifting from top down, hierarchical ways of working and managing information to distributed, agile, collaborative work environments: Enterprise 2.0. Enterprise 2.0 is currently at the early (but accelerating) adoption stage, where enormous competitive advantage will come to those who embrace the new tools and business cultures. In today?s economic climate, that can mean the difference between survival and failure for many companies.
This paper will be an introduction to Enterprise 2.0 ? why ...
This paper presents the foundational components of Social CRM and lays the groundwork required for your company to build and maintain long and valuable customer relationships. We build a strong case as to why Social CRM is relevant to companies today and why it is one of the most pivotal concepts to understand in business today.
It is intended to meet the needs of both someone new to the concepts, as well ...
January 2011- Community management is emerging as a powerful force as organizations adapt to the new information environment. Just as physical businesses have store managers and helpful staff, companies with online presences are finding they must be equipped with community managers. With an increase in use of online communities and social networks, it's no surprise that companies are running - although sometimes with caution - towards this social phenomenon. Yet, over and over, they realize that while ...
January 2011- Recently, a new worm, commonly known as "here you have" used old mass-mailer techniques to spread rapidly across the Internet, effectively shutting down the email servers of many large companies. The inability to identify potential email threats has exposed a weakness in corporate email security strategy. Download this white paper to learn how both SMTP and HTTP scanning at the Internet level is essential to ensure reliable security to internal networks.
The rise of online social networking poses new risks for businesses and new challenges for IT Management. Understand how to overcome these challenges in seven simple steps.
Download this free 7-Step Guide to learn how to protect your business and your end-users.
November 2010- This whitepaper takes a detailed look at the ins and outs of converting from Lotus Notes to Google Apps. Offering a helpful 10-step process for evaluating and implementing Google Apps, the document also covers issues such as cost savings and how to present a solid case to Senior Management.
October 2010- As brands search for ways to effectively engage a mass consumer audience in digital media, performance brand advertising taps into consumers' motivations and gives brands meaningful ROI for their online ad spending. This white paper from SVnetwork introduces performance brand advertising and describes methods for optimizing consumer engagement online. Engagement advertising gives brands a unique way of interacting with individuals and the user-generated content they publish. Brand advertisements are only valuable when they have a ...
September 2010- The article, presented by Acceptic, deals with cloud staffing as a more mature approach to world outsourcing practices. The features revealed in the article explain the pros of cloud staffing against conventional outsourcing.
September 2010- This white paper will discuss how the Internet bandwidth is a finite and expensive resource that needs protection from spammers, criminals, hackers, time-wasters and employee misuse. Not only is it expensive and limited, but it is a vital business tool. This paper also explains the true cost of bandwidth bandits on businesses.
August 2010- Global proliferation of the Internet has made English the minority language on the Web, which points toward the indispensability of multi-lingual content generation and distribution. In essence, if you can tickle your audience with your visual creativity on a consistent basis, your advent into the tourism sector is on a solid footing.
June 2010- Outlines and explains key areas for why the enterprise lacks the user-centric design of the consumer side. It will also provide practical data for how a better user experience in the enterprise can create a strategic advantage for an organization: • Digital consumer experiences are driving demand for richer enterprise experiences • As younger generations continue to enter the workforce, they expect to be able to connect and network online in their work lives and cannot tolerate ...
July 2010- With video advertising for the Web becoming more popular, this white paper from Blue Chew Digital will provide an insight into its positioning, value, formats, delivery, and thought processes, as well as discuss how it is now becoming the essential tool for the B2B marketer.
May 2010- Onsite Social for Online Commerce, produced by leader in onsite social shopping TurnTo Networks, provides online retailers with insight and best practices for adopting onsite social strategies that build consumer trust and loyalty while driving conversions. The whitepaper presents a set of core principles to guide online retailers through the integration of their online stores with popular social networks – a strategy TurnTo refers to as “Onsite Social” – that increase the value of social initiatives and ...
May 2010- The goal of this whitepaper is to provide an introduction to the key areas involved in developing an e-discovery capability and to help organizations plan to become better prepared for the rigors of the e-discovery process.
May 2010- eDiscovery refers to any process in which electronic data is sought, located, secured, and searched with the intent of using it as evidence in a civil or criminal legal case. eDiscovery can be carried out offline on a particular computer or it can be done on the network. Recent amendments to the Federal Rules of Civil Procedure (FRCP) highlighted that electronically stored information (ESI) is a discoverable record type and should be treated as any ...
Any business considering cloud computing to support its customer-facing Web applications must look beyond the cloud’s cost savings and scalability and evaluate how cloud adoption will impact the end-user experience.
This whitepaper addresses the Web experience challenges companies must address when adopting the cloud. It offers perspective and best practices to achieve world-class Web performance and assist in the evaluation of cloud providers and development of cloud performance SLAs.
May 2010- With Internet Explorer’s dominance waning and Firefox, Safari, Google Chrome and a host of others catching up fast, managing browser diversity is becoming increasingly challenging. Plus there are multiple versions of each browser in use, underscoring a fact of life for website designers, web application developers, and your entire IT department: web pages can look and perform differently from one browser to another.
SaaS leaders like Omniture, Monster.com, Salary.com and Webex have known for years that performance problems can impact customer experience and have a huge impact on revenues, renewals, brand perception and overall user satisfaction.
Savvy SaaS leaders know that overall Web performance — including availability, responsiveness and consistency — needs to be a top concern in order to protect their customer experiences and minimize Web performance issues before they have a catastrophic impact on ...
May 2010- One thing is clear — the mobile web has crossed the chasm — to the benefit of organizations everywhere. Yet what are mobile users’ expectations and how do they characterize the current mobile web experience? To find out, Gomez, Inc. commissioned Equation Research to conduct a study of consumers’ mobile Internet usage and perceptions.
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