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7/22/2008
08:07 PM
Melanie Turek
Melanie Turek
Commentary
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You Want ROI? Try This

The Times today catches on to a trend we've all been noticing for months: Replacing in-person meetings with virtual ones saves time and money.But check out this remarkable ROI story from the article:"Corporate training and education is a field many companies are moving online, in part to trim travel costs. Darryl Draper, the national manager of customer service training for Subaru of America, used to travel four days a week, nine months of the year, presenting educational programs at dealers nationwide. Today, Ms. Draper rarely travels and nearly all of her training is done online.Previously, Ms. Draper estimated, in six months she would reach about 220 people at a cost of $300 a person. She said she now reaches 2,500 people every six months at a cost of 75 cents a person."

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