AMD Road Map Spans Servers To Mobile Phones - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Business & Finance

AMD Road Map Spans Servers To Mobile Phones

With no intention of making major cuts in operations, the company's strategy is to break even by the fourth quarter starting with the release of its quad-core chip, code-named Barcelona.

Advanced Micro Devices on Thursday unveiled a product roadmap it hopes will help turn the company around after nearly $1.8 billion in net losses in the last three quarters.

The chipmaker on Thursday rolled out its plans for microprocessors that meet the needs of hardware ranging from servers and high-performance computers to mobile phones and consumer electronics. With no intention of making major cuts in operations, the company's strategy to break even by the fourth quarter is simple: "We'll sell a hell of a lot more (product)," Robert J. Rivet, chief financial officer for AMD, said during a half-day meeting with technology analysts and reporters.

The first order of business is to make a comeback against its larger competitor, Intel, which through pricing and an aggressive product road map of its own has regained the market share it lost to AMD in 2006. To get back in the race, AMD plans to ship for revenue this quarter Barcelona, the code name for its first quad-core processor. Intel has been shipping quad-core products for a year.

Barcelona will fall under AMD's Opteron server line, and will initially be available in two versions: a lower power, 55-watt version with a clock speed of 1.9 GHz, and a standard edition 95-watt version at 2 GHz, Randy Allen, VP of AMD's Server and Workstation Division, told the gathering. A high-performance version at 2.3 GHz will be available in the fourth quarter.

Also set for release this year is Budapest, the code name for a quad-core Opteron that will find its way into one-socket servers and workstations. For the desktop, AMD plans to ship quad-core Phenom. A sample 3-GHz version of the processor was demonstrated on Thursday.

In the first half of 2008, AMD plans to ship Budapest's successor, Shanghai, which will feature common standard HyperTransport 3.0 technology. The latest version is expected to provide high-speed chip-to-chip and board-to-board communications. Shanghai also will have shared Level 3 cache, which is a third bank of memory on the processor for storing instructions.

Barcelona, Budapest, and Shanghai will have dual and quad cores, AMD said.

In 2009, AMD plans to ship its next-generation platform Sandtiger, an eight-core server processor made with a 45-nanometer manufacturing process. Most AMD chips today are built with a 65-nm process, which is less energy efficient. Intel plans to ship its first 45-nm chips by the end of the year.

AMD early next year is set to release its first processor built from the ground up for laptops. The planned Griffin CPU and chipset are collectively known as Puma, which is expected to place AMD about even with Intel in mobile computer platforms.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
1 of 2
Comment  | 
Print  | 
More Insights
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
COVID-19: Using Data to Map Infections, Hospital Beds, and More
Jessica Davis, Senior Editor, Enterprise Apps,  3/25/2020
Enterprise Guide to Robotic Process Automation
Cathleen Gagne, Managing Editor, InformationWeek,  3/23/2020
How Startup Innovation Can Help Enterprises Face COVID-19
Joao-Pierre S. Ruth, Senior Writer,  3/24/2020
Register for InformationWeek Newsletters
Current Issue
IT Careers: Tech Drives Constant Change
Advances in information technology and management concepts mean that IT professionals must update their skill sets, even their career goals on an almost yearly basis. In this IT Trend Report, experts share advice on how IT pros can keep up with this every-changing job market. Read it today!
White Papers
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll