Anomaly: Consumer Play Finds Itself Well-Financed - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
News

Anomaly: Consumer Play Finds Itself Well-Financed

There's something a little different about Applied Science Fiction. Not only did the company manage to complete a fifth round of venture funding last week, it did so based on the promise of its consumer-targeted digital imaging technology.

A business-to-consumer venture raising $55 million? What is this, 1999?

By early next year, Applied intends to have kiosks in malls, hotel lobbies, airport concourses, grocery stores and anywhere else people might want to develop their film and burn 35-mm prints onto a CD. The Web-enabled kiosks will let users E-mail their favorite snapshots and even digitally restore color or remove defects from old photos, says Applied CEO Dan Sullivan.

Applied says its digital film processing yields high-resolution images in just six minutes, effectively converting the 100 million cameras in use in the United States into 20-pixel digital cameras, says Sullivan. For processing power, the company designed a graphics analysis board that fits into the normal PCI slot. Every kiosk will contain two boards, each equipped with four G4 Power PC chips.

The technology was originally developed and patented by IBM, from which Applied was born at the end of 1995. Sullivan, a 25-year IBM veteran who signed the papers making Applied a separate company, says his relationships with IBM engineers and researchers played a role in his being offered the helm. One of the reasons he accepted the job was the wealth of experience driving Applied. "It's not the average startup," Sullivan says. "I refer to it as geezer startup. None of us are green boys."

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
Slideshows
What Digital Transformation Is (And Isn't)
Cynthia Harvey, Freelance Journalist, InformationWeek,  12/4/2019
Commentary
Watch Out for New Barriers to Faster Software Development
Lisa Morgan, Freelance Writer,  12/3/2019
Commentary
If DevOps Is So Awesome, Why Is Your Initiative Failing?
Guest Commentary, Guest Commentary,  12/2/2019
Register for InformationWeek Newsletters
Video
Current Issue
The Cloud Gets Ready for the 20's
This IT Trend Report explores how cloud computing is being shaped for the next phase in its maturation. It will help enterprise IT decision makers and business leaders understand some of the key trends reflected emerging cloud concepts and technologies, and in enterprise cloud usage patterns. Get it today!
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll