Facing regulatory scrutiny over in-app purchasing, Apple appears eager to make room for Google under the Federal Trade Commission's microscope.
Amazon Fire: 6 Key Points
(Click image for larger view and slideshow.)
Less than a week after Apple settled charges brought by the Federal Trade Commission that it failed to provide adequate disclosures for in-app transactions in iOS, the company's top legal executive urged the FTC to investigate Google for similar issues in Android.
According to documents obtained by Politico through a Freedom of Information Act request, Bruce Sewell, general counsel at Apple, sent a letter to FTC Chairwoman Edith Ramirez and Commissioner Julie Brill highlighting how the in-app purchasing system in the Android-based Google Play store had generated consumer complaints similar to those levelled at Apple.
The FTC declined to comment and was unable to provide a copy of the letter without a new FOIA request.
Neither Apple nor Google responded to requests for comment.
Both companies have endured regulatory scrutiny over the past few years. When Apple CEO Steve Jobs banned Flash from iOS in 2010, the Department of Justice and the Federal Trade Commission got involved, with the FTC ultimately pursuing an inquiry that was later joined by the European Commission. When Apple blocked Google Voice on iOS, the Federal Communications Commission got involved. Apple last year lost an -ebook price fixing claim brought by the DoJ.
Google continues to defend its search business and its handling of Android from regulatory skirmishes in the U.S. and Europe, several of which have been encouraged by a coalition that includes Microsoft and specialized search services.
Some tech policy think tanks have stepped up their efforts to push back against what they see as excessive regulation. The Center for Data Innovation, for example, recently questioned the FTC's attempt to rein in data brokers, characterizing FTC involvement as a hinderance to commerce without any real improvement in consumer trust.
Apple's $32.5 million settlement with the FTC in January was the culmination of an inquiry prompted by complaints from parents about unauthorized in-app purchases going back to March 2011.
The problem with Apple's in-app purchasing system was that after an iOS user authenticated an in-app purchase with an Apple ID and password, anyone with access to the device could complete additional in-app transactions without authentication for 15 minutes. That issue has been addressed through software changes.
Like Apple, Google has been sued over lack of in-app purchase controls and in March it updated Google Play to include a way to limit in-app purchases.
Amazon faces FTC pressure about in-app purchases, too. Last week, it defended its approach in a letter to the agency, which is reportedly considering a complaint against the company.
Limiting in-app purchases, however, means limiting revenue, and that's something that few companies do willingly. According to a Distimo survey last December, 98% of Google Play revenues and 92% of Apple App Store revenues in November came from free apps selling in-app goods.
Customer adoption of mobile banking -- whether they bank by smartphone, tablet, or laptop -- has increased exponentially. Join Bank Systems & Technology for a free 60-minute webinar, What's The Right Approach For Delivering Mobile Apps?, to get ideas about how banks can effectively deliver new mobile applications that will engage customers and drive growth. Webinar happens June 26.
Thomas Claburn has been writing about business and technology since 1996, for publications such as New Architect, PC Computing, InformationWeek, Salon, Wired, and Ziff Davis Smart Business. Before that, he worked in film and television, having earned a not particularly useful ... View Full Bio
We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.