Google's Gmail Gets SMS Messaging - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Cloud // Software as a Service
News
10/30/2008
08:12 PM
Connect Directly
Google+
LinkedIn
Twitter
RSS
E-Mail
50%
50%

Google's Gmail Gets SMS Messaging

Google's implementation of computer-to-phone SMS includes a particularly helpful feature since it assigns the Gmail sender a persistent pseudo-phone number.

Google on Thursday started rolling out a new feature for its Gmail service: SMS messaging from the Gmail chat window in the left hand navigation pane.

The new feature is available through Gmail Labs, which can be accessed from a tab on the Settings page. It may not be immediately available to all Gmail users simultaneously, as is common when Google enables new features. Google expects to post an announcement on its Gmail blog late Thursday or on Friday.

To send an SMS message, a Gmail user simply enters an SMS-capable mobile phone number into the chat window and that prompts a "Send SMS" popup menu. Google's implementation of computer-to-phone SMS includes a particularly helpful feature: It assigns the Gmail sender a persistent pseudo-phone number so that the SMS recipient can send SMS messages back to the Gmail user at a later time using a consistent identifier. Typically, a computer user sending an SMS message to a mobile phone would create a different temporary identifier each session.

In the month of October, Google has launched seven new features for Gmail: Gmail Gadgets, emoticons for messages, Gmail for mobile version 2.0, Canned Responses, contact manager improvements, advanced IMAP controls, and Mail Goggles.

Gmail product manager Keith Coleman said that Google Labs has evolved into an increasingly significant mechanism for product innovation and testing at Google. After several years as a test bed for search and other products, the Labs concept debuted for Google's enterprise products about a year ago, for Gmail in June, and earlier this week for Google Apps.

"One of our goals with Labs was to set up a fast, iterative feedback cycle between the guys back in Mountain View coding this stuff and the users all over the world," explained Coleman.

In the past, Google's product development cycle would go something like this: Developers would create a new product, use it within their development group for a few months, launch it for internal use at Google, perhaps expand the user base to a group of trusted testers, and then finally release it to the public.

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Previous
1 of 2
Next
Comment  | 
Print  | 
More Insights
Slideshows
Reflections on Tech in 2019
James M. Connolly, Editorial Director, InformationWeek and Network Computing,  12/9/2019
Slideshows
What Digital Transformation Is (And Isn't)
Cynthia Harvey, Freelance Journalist, InformationWeek,  12/4/2019
Commentary
Watch Out for New Barriers to Faster Software Development
Lisa Morgan, Freelance Writer,  12/3/2019
White Papers
Register for InformationWeek Newsletters
Video
Current Issue
The Cloud Gets Ready for the 20's
This IT Trend Report explores how cloud computing is being shaped for the next phase in its maturation. It will help enterprise IT decision makers and business leaders understand some of the key trends reflected emerging cloud concepts and technologies, and in enterprise cloud usage patterns. Get it today!
Slideshows
Flash Poll