Twitter Intros Facebook-Style Conversation Feature - InformationWeek
Government // Enterprise Architecture
11:54 AM
Connect Directly
[Dark Reading Crash Course] Finding & Fixing Application Security Vulnerabilitie
Sep 14, 2017
Hear from a top applications security expert as he discusses key practices for scanning and securi ...Read More>>

Twitter Intros Facebook-Style Conversation Feature

Twitter plays catch-up to Facebook with the launch of a better threaded commenting system, new mobile features.

10 Twitter Power Tips
(click image for larger view)
10 Twitter Power Tips
Twitter users have griped for years that the microblog doesn't make it easy to follow the back-and-forth of conversations. Traditionally, clicking the "view conversation" link below a user's tweet will display the conversation in reverse chronological order. Twitter is changing this, along with a handful of new features it announced Wednesday.

Up to three tweets will now be shown in chronological order on iPhone and Android apps, as well as on To see the full conversation beyond the first few messages, tap the first tweet. Tweets in a conversation will be connected with a vertical line, the company said. This feature has already rolled out to some users.

"From buzz about the VMAs to debates around upcoming football games, people come to Twitter to take part in these real-time, global, public conversations," said Jinen Kamdar, product manager at Twitter, in a blog post. "To date, such exchanges haven't always been easy to follow. With this in mind, we've now made it easier for you to see conversations as they're taking place."

[ Don't let Facebook sort your news feed. Here's how to take control: 5 Ways To Customize Facebook News Feed. ]

In addition, Twitter is adding a new capability to share conversations from via email. Your friends don't need to be Twitter users to read these conversations. Twitter is rolling out a similar capability to iPhone and Android users, which let you share only individual tweets via email. Android users can now send individual tweets to others via direct message, too.

Some say that Twitter's latest round of changes -- in particular its new way to display conversations -- is yet another step toward making Twitter more like Facebook. Its latest integrations of photo editing, music, video and Twitter Cards are elements similar to those that Facebook first launched.

Twitter also made changes to its Android app for entry-level smartphones with limited storage, including the Samsung Galaxy Y, HTC Explorer and Micromax Bolt. The app will be half its previous size, making it faster and easier to download and install. Android users and users will also receive the ability to report individual Tweets for abuse or spam, directly from the site or app. This feature is rolling out gradually, the company said. iPhone users already have this capability.

In addition to these interface changes, Trendrr, a social tracking TV service that competed with Twitter's in-house analytics products, announced Wednesday that it was acquired by Twitter. Trendrr said that it plans to honor existing partner contracts for Trendrr.TV, but will not establish new ones.

Reports indicate that Twitter may have purchased Trendrr to keep future social TV analytics deals away from Facebook, which has shown interest in the television space. Earlier this month, Facebook announced plans to display listing information on Facebook pages for U.S. primetime television shows and movies.

These changes are the latest in a string of updates Twitter has recently rolled out. Last week, it launched a new feature called Related Headlines, which adds more context to popular tweets. It also unveiled the next version of its two-factor authentication system, which the company said is more secure than its previous offering.

Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
Lorna Garey
Lorna Garey,
User Rank: Author
8/29/2013 | 6:17:51 PM
re: Twitter Intros Facebook-Style Conversation Feature
I spend much more time in FB than Twitter, but just noticed the "View Summary" function. Nice, but yeah, Facebook-like.
Cara Latham
Cara Latham,
User Rank: Apprentice
8/29/2013 | 6:11:08 PM
re: Twitter Intros Facebook-Style Conversation Feature
I think people enjoy Twitter because it is NOT like Facebook. That said, improving the "View Conversations" tool is much needed; that system was not user-friendly. I don't know how I feel about the capability to share conversations with non-friends, and I wouldn't use it. Other than that, I think Twitter should avoid a focus that tries to be more like Facebook; both serve separate purposes for users.
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll