Wanted: Better Mobile App Performance -- Now. - InformationWeek
IoT
IoT
Government // Mobile & Wireless
Commentary
7/23/2011
11:05 AM
Shawn Ingram
Shawn Ingram
Commentary
50%
50%
RELATED EVENTS
Building Security for the IoT
Nov 09, 2017
In this webcast, experts discuss the most effective approaches to securing Internet-enabled system ...Read More>>

Wanted: Better Mobile App Performance -- Now.

Impatient mobile users expect mobile apps to load faster -- and for many, five seconds is the limit.

A new study from Equation Research and sponsored by Compuware Corp. shows users expect a lot more performance from the mobile web. Equation provided BYTE with this infographic, which captures the study.


Credit: Equation Research and Compuware Corp.

Equation finds growing impatience with mobile websites among users. Of those surveyed, 22 percent say they expected mobile sites to load faster than regular websites on mobile devices.

Fully 59 percent of users expect mobile sites to load in three seconds or fewer. Of those, 21 percent say they want to wait no more than two seconds -- and 14 percent say they have only a second to spare for loading times.

A majority of users say they have a breaking point. According to Equation, 73 percent say they will leave a site if it doesn't load within five seconds.

Moving from expectations to real-world experience, 46 percent of those surveyed say websites load slower on their phones. And for apps, Equation found similar issues. Slow-loading apps is an issue with 32 percent of users surveyed. After that, crashing or freezing is the second most common complaint, especially for native mobile apps.

The takeaway: Web and app developers need to pay real attention to performance on mobile devices. Mobile sales are a big deal, with Amazon alone selling more than $1 billion worth of products via mobile websites and apps. Google’s mobile ads are a $1 billion business and eBay expects close to $4 billion in sales from mobile devices this year alone.

These services are growing, but mobile users are growing increasingly impatient. Are you among them? Email us with your thoughts at tips@BYTE.com.

Based in New York, Shawn Ingram is a senior editor at BYTE. Follow him @shawn_i and email him at Shawn.Ingram@BYTE.com.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll