Wozniak Joins DeepDyve Advisory Board - InformationWeek

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Wozniak Joins DeepDyve Advisory Board

The Apple co-founder will offer advice on technology trends and user experience to the search engine company.

Apple co-founder Steve Wozniak has joined search engine DeepDyve's advisory board and will offer advice on technology trends and user experience to the board's members.

Announced Tuesday, the appointment is the second in recent weeks in which Wozniak has joined a Silicon Valley high-tech firm. In February Wozniak joined startup storage company Fusion-io as its chief scientist.

"As a member of the [DeepDyve] advisory board, he'll meet with fellow advisory board members and other DeepDyve executives formally twice per year," said a DeepDyve spokesman in an e-mail, "and also maintain an informal dialogue with the company throughout the year." The spokesman added that Wozniak is not making an investment in the search company.

Wozniak has been an enthusiastic supporter of computer technology and a mentor to many engineers and geeks ever since he and Steve Jobs founded Apple decades ago. Both Steves left Apple, but Jobs returned, only to be furloughed on sick leave in recent weeks. Wozniak has tinkered with and aided a few firms while also indulging his fun-loving side. He has thrown mammoth parties, for instance, and currently is showing off a surprising agility as a dancer on ABC's Dancing With The Stars.

In a statement, Woz -- as he is universally known in the computer business -- had high praise for DeepDyve. "DeepDyve's search technology is a breakthrough compared to the traditional keyword search that we know today. The company has the potential to transform deep Web search and I'm excited to help bring about that transformation."

DeepDyve, formally called Infovell, utilizes proprietary algorithms to search databases and other stored information on the Web that is normally not searched by traditional and popular search engines, including Google, Microsoft, and Yahoo.

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