Michele Warren - Authors & Columnists - InformationWeek
 Michele Warren

Profile of Michele Warren

News & Commentary Posts: 122
Articles by Michele Warren
posted in August 2010

7 Things To Know About Your Customers

Last week, we checked in with Infusionsoft co-founder Clate Mask, who shared a list of things we should know about our prospects. Now he tells us what kind of intelligence we should be keeping on our bread and butter -- the clients we already have.

Post a Comment

Turning The Page On Pension Plans

The pension and defined-benefit world didn't particularly want change, especially not the kind of change that Fiona Page was ushering in. She wanted to revolutionize this staid arena where actuaries and trustees had made do with pen and paper for quite some time. She wanted software and servers and algorithms to do some of the work now, because they could do it faster -- much faster.

Post a Comment

Helping SMBs Get The Social Media 411

OK, you're a small business with a bricks-and-mortar shop. You've decided to embrace technology and see how far it takes you, so you've spent some cash on a sharp looking, user-friendly website and a hosting provider that'll manage it for you. You've even jumped on the social media bandwagon and started a Twitter account.

Post a Comment

Will IBM 'Steal More Sun' With New POWER7's?

IBM channel partners had something else to cheer about yesterday when the vendor unveiled the latest systems in its POWER7 series. Executives say the new technology is a culmination of IBM's year-long rollout of workload-optimized systems that will help customers reduce IT administration costs while deploying more powerful applications.

Post a Comment

7 Things You Need To Know About Prospects

If you're a business owner, you probably know by now that selling your product or service requires more than giving prospective customers a laundry list of features. These folks want the nitty-gritty: They want to know how your product is going to make their lives easier, how it will make them more likable (i.e., more popular), how it will make them more productive and happier.

Post a Comment

SMB Surveys Reveal Mixed Results

There's certainly no shortage of polls and surveys aimed at gauging how SMBs are feeling about the economy, and about how it might affect their businesses. Here are some results from two of the latest reports.

Post a Comment

Commuter 'Pain' Fuels Smart Solutions

IBM and its technology partners are using data from the vendor's Commuter Pain Surveys to make transportation systems more intelligent. The most recent study, whose findings were revealed just a few weeks ago, was conducted globally, not just in the United States, for the first time in three years.

Post a Comment

TecAccess: Making Technology Accessible To All

A couple of weeks ago, we met Megan Duckett, founder and CEO of Sew What?, a provider of fabric sets for stage productions. This week, we say hello to another female entrepreneur with a compelling story to tell: Debra Ruh, who heads up TecAccess, a 50-person operation in Rockville, Va.

Post a Comment
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
Digital Transformation Myths & Truths
Transformation is on every IT organization's to-do list, but effectively transforming IT means a major shift in technology as well as business models and culture. In this IT Trend Report, we examine some of the misconceptions of digital transformation and look at steps you can take to succeed technically and culturally.
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll