Jonathan Salem Baskin - Authors & Columnists - InformationWeek

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 Jonathan Salem Baskin

Profile of Jonathan Salem Baskin

News & Commentary Posts: 120
Articles by Jonathan Salem Baskin
posted in August 2009

Is The Future Of Music Making It?

8/29/2009
Leading names in the entertainment and technology worlds met earlier this week to map out an immersive, intelligent, multimedia future for music. I'm not sure their visions are going to make it.

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A Bureaucracy Of The Clouds

8/21/2009
The CIO for the City of Los Angeles wants to migrate city workers to Google Apps, thereby sending many of the government's day-to-day functions into the cloud.

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Does Apple Need To Chat More Often?

8/13/2009
There's been a growing chorus of voices complaining that Apple doesn't communicate with developers and users either 1) openly, 2) collaboratively, and/or 3) often enough. A few hints suggest that the company might be listening.

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HP's "Digital Music Ecosystem" Ruse

8/12/2009
HP is working with hip-hop artist Dr. Dre and Jimmy Iovine, his record label chairman, on a program intended to "fix the entire chain" and thereby save digital music. The problem is that it isn't broken.

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RadioShack's Function Follows Form?

8/6/2009
RadioShack wants consumers to call it "The Shack" and, starting today, will spend many millions on branding to associate its 4,450 stores with the idea of a cool and hip lean-to hovel. It makes no sense.

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Big Tech's Branding Problem

8/5/2009
They flipped the "on" switch at the Large Hadron Collider outside Geneva earlier this week, and the lights didn't even flicker. After 15 years and $9 billion, the thing might not work for years, if at all.

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