10 Powerful Facts About Big Data - InformationWeek

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Data Management // Big Data Analytics
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6/10/2014
07:06 AM
Jeff Bertolucci
Jeff Bertolucci
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10 Powerful Facts About Big Data

Big data means many things to many people, but how broad is its impact? Consider these figures on big data and the gurus who splice it.
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How much data is ignored? Most companies estimate they're analyzing a mere 12% of the data they have, according to a recent study by Forrester Research. Is this good or bad? Well, these firms might be missing out on data-driven insights hidden inside the 88% of data they're ignoring. Or perhaps they're wisely avoiding a resource-gobbling, boil-the-ocean strategy. A lack of analytics tools and 'repressive' data silos are two reasons companies ignore a vast majority of their own data, says Forrester, as well as the simple fact that often it's hard to know which information is valuable and which is best left ignored. (Source: Chinaemail.com)

How much data is ignored?
Most companies estimate they're analyzing a mere 12% of the data they have, according to a recent study by Forrester Research. Is this good or bad? Well, these firms might be missing out on data-driven insights hidden inside the 88% of data they're ignoring. Or perhaps they're wisely avoiding a resource-gobbling, boil-the-ocean strategy. A lack of analytics tools and "repressive" data silos are two reasons companies ignore a vast majority of their own data, says Forrester, as well as the simple fact that often it's hard to know which information is valuable and which is best left ignored.

(Source: Chinaemail.com)

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Tanzaniteinfotech
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Tanzaniteinfotech,
 User Rank: Apprentice
8/28/2014 | 5:48:24 AM
Re: Video is the biggest "big data"
I agreed your all points its true video is the biggest data  that way we can show every functional area  .

if we want to show any mobile app functionality that way we can show very well
GAProgrammer
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GAProgrammer,
 User Rank: Ninja
6/20/2014 | 9:54:10 AM
Re: When does big data = big confusion?
I agree. IW posted a good article about how John Deere is using IoT to benefit themselves and their customers. There was another one about CSX improving operations with IoT tech. As you pointed out, they had a solid plan for collection and analysis.
Justin Belmont
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Justin Belmont,
 User Rank: Apprentice
6/17/2014 | 11:21:43 AM
Great guide to big data
Great article, Jeff!  Big data can be intimidating, so thank you for putting these facts into one comprehensive guide.  It makes everything easily accessible. I also liked the pictures, charts and graphs you used throughout - very helpful. At www.ProseMedia.com, we always make sure to be as well-informed as possible, so articles like yours are quite useful. Thanks!
D. Henschen
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D. Henschen,
 User Rank: Author
6/11/2014 | 12:41:30 PM
Follow the business
Great slide show with lots to think about from the technology/data perspective. From the business perspective, Forrester's recent advice has been to build the business case first, before deploying the technology. Make the business case (or cases) and the right tech choices will follow. Don't do it the other way around: build a platform, collect data and hope something will come of it.
Solink Contextual Analytics
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Solink Contextual Analytics,
 User Rank: Apprentice
6/11/2014 | 9:33:22 AM
Re: Video is the biggest "big data"
Actually the majority of that recorded video is from security cameras that run 24/7. This is the video data that our software integrates with other data sources to be used in a variety of ways, mainly fraud detection and prevention. 
soozyg
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soozyg,
 User Rank: Ninja
6/11/2014 | 9:28:49 AM
Re: When does big data = big confusion?
@David, it might be too big and random when it's stored, but entities/enterprises that are organized about and have pre-determined how they are going to use data before solliciting it are going to be more successful. If a company brings in data without pre-set plan, then, yes, it probably will get tangled.
soozyg
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soozyg,
 User Rank: Ninja
6/11/2014 | 9:23:59 AM
Re: Video is the biggest "big data"
Solink, 

Video increases hits on social media and websites exponentially, so that makes sense.....
ChrisMurphy
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ChrisMurphy,
 User Rank: Author
6/11/2014 | 8:27:54 AM
Re: Video is the biggest "big data"
Big data a bubble? Only if you define bubble as a phenom where some people will lose a lot of money and some will make a lot of money. Some will spend well, with focus and clear goals on big data efforts, and some will chase the dream without discipline and not get a return. Big data initiatives won't lift all boats, but the value to the winners will be undeniable. 
SaraT416
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SaraT416,
 User Rank: Apprentice
6/11/2014 | 7:47:31 AM
Hadoop Framework Services
Hi Jeff,

Thanks for the great article. It's good to have a comprehensive understanding of big data and it's future prospects. I'm currently doing research on companies offering services based on Hadoop framework for market analysis. I came across these companies

Hadapt

Platfora

QBurst

Zettaset

Can anybody suggest me names of companies offering services based on Hadoop framework? Appreciate your help in advance.

 
SefatiConsulting
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SefatiConsulting,
 User Rank: Apprentice
6/11/2014 | 2:37:08 AM
Re: Video is the biggest "big data"
Good article. Why do I get a sense is that a lot of the big data story is just another bubble? I can totally see enterpises to invest so much into it and underestanding a little pieaces of it but at the end ROI won't be there so after a few years they quite and the whole thing will be forgotten. 
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