Structuring a solid data team would be a lot easier if there were a common blueprint that worked equally well for all organizations. However, since each organization is unique and change is constant, companies must continually reassess their needs.
Technology hype and competitive pressures tend to frustrate strategic thinking, however. Instead of defining goals and identifying problems that need to be solved up front, organizations sometimes acquire technology or talent without a plan, which tends to negatively affect ROI.
"You need to have a really well-defined business case beforehand," said Jonathan Foley, VP of science at a recruiting software provider Gild, in an interview. "Companies are building out data science teams before they need them, before they understand what data science is and what is going to be the desired effect on the business. It's a me-too phenomenon where it's seen as something that can have a competitive advantage. But unless the leadership really understands the expected outcome of having data science and machine learning, it just becomes a difficult task. You don't know who to hire and you don't know how to manage the team once you have it."
Data team structures vary significantly from company to company, which further complicates the issue. They may consist of internal and external resources, faithful employees, and new hires, or a combination of those and other things. Some organizations have multiple data teams, while others have comparatively modest resources.
There are centralized data teams, distributed data teams, and hybrids of the two. Despite the differences, there are some common best practices that can help just about any organization get more from its investments, regardless of size, industry, or budget. Here are a few things to consider.
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Lisa Morgan is a freelance writer who covers big data and BI for InformationWeek. She has contributed articles, reports, and other types of content to various publications and sites ranging from SD Times to the Economist Intelligent Unit. Frequent areas of coverage include ... View Full Bio
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