Salesforce.com Wave Analytics Cloud: Pros & Cons - InformationWeek

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Data Management // Software Platforms
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10/17/2014
09:26 AM
Doug Henschen
Doug Henschen
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Salesforce.com Wave Analytics Cloud: Pros & Cons

Salesforce.com Wave is a big bet that's already generating demand, but will it live up to the billing? Here are six Wave pros and cons.
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Wave Analytics Cloud's mobile-first emphasis is a strength of the platform compared with conventional BI and analytics products.
Wave Analytics Cloud's mobile-first emphasis is a strength of the platform compared with conventional BI and analytics products.

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Charlie Babcock
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Charlie Babcock,
User Rank: Author
10/17/2014 | 5:48:01 PM
How about investment in, revenue out?
Salesforce.com is back in cloud pioneering mode with Wave Analytics Cloud. This is an innovative use of a NoSQL system, putting big data into the hands of many. I don't know how that will work out and am cognizant of the Garbage In, Garbage Out possibility mentioned by Berkson0. But for the companies that adopt, it's likely to yield some clear and often unexpected benefits.
berkson0
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berkson0,
User Rank: Apprentice
10/17/2014 | 4:03:38 PM
Garbage In, Garbage Out
Thanks for this post, Doug, I enjoyed the read. I have another con for you. Having worked in database administration for a number of years, I'm very familiar with the reporting and analysis challenges that data can pose. While technology democratization is a step in the right direction, bad data will still equal bad results. Look for data quality to be moved to the forefront in order to get value out of Wave. 
D. Henschen
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D. Henschen,
User Rank: Author
10/17/2014 | 11:16:19 AM
How much would you pay?
Dennis Howlett of Diginomica raised the point that Salesforce Chatter was priced rather lavishly when it was first introduced but later became pretty much a freebie add-on for most companies. I don't think that's going to happen with Wave. It will undoubtedly come down in price, but BI and analytics capabilities generaly ARE expensive, as it's dicision-support value that's really tangible versus the fuzzier benefits of collaboration.
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