Who's Green in IT? Greenpeace Has A List - InformationWeek
IoT
IoT
Government // Mobile & Wireless
Commentary
12/9/2010
04:15 PM
Lamont Wood
Lamont Wood
Commentary
50%
50%

Who's Green in IT? Greenpeace Has A List

Greenpeace has come out with its fourth biennial "Leaderboard" ranking 17 different IT firms according to their emissions reductions efforts. Cisco led, while Oracle trailed.

Greenpeace has come out with its fourth biennial "Leaderboard" ranking 17 different IT firms according to their emissions reductions efforts. Cisco led, while Oracle trailed.For leaderboard ranking, companies were given 40 points for their "economy-wide technological solutions," 25 points for own anti-emissions initiatives, and 35 points for "active engagement in political advocacy and support for science-based climate and energy policies."

Cisco was way out front with 70 total points, followed by Ericsson with 57 and Fujitsu with 52. At the bottom were Panasonic and SAP with 21, and Oracle with 12.

Not a few of the 17 got zero points in the political advocacy sub-category, either because they didn't do anything, or Greenpeace did not like what they did. Those included IBM, Panasonic, SAP, Sharp, and Toshiba. Considering how unpopular Greenpeace is in some corners of the industry, with pundits calling them anti-growth and anti-capitalistic, the bottom-scorers may decide to wear those zeroes as a badge of honor.

Basically, its touching that Greenpeace sees the IT sector as something worth following. IT is a service industry that lives and dies with the success of the industries that buy from it. Actually, Greenpeace is in a similar position, living off the contributions that people can afford to make only in a successful economy.

Firms who worked hard toward a green agenda will appreciate the recognition. (Fujitsu sent out a press release.) The rest may remember Greenpeace's confrontational tactics with whalers, and cringe at the thought that they are on any list that Greenpeace makes.

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
Digital Transformation Myths & Truths
Transformation is on every IT organization's to-do list, but effectively transforming IT means a major shift in technology as well as business models and culture. In this IT Trend Report, we examine some of the misconceptions of digital transformation and look at steps you can take to succeed technically and culturally.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll