Box Counters Dropbox With Enterprise Security Initiative - InformationWeek

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Box Counters Dropbox With Enterprise Security Initiative

Box launches Box Trust, a network of verified security vendors, and a new app to secure content accessed from mobile devices.

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The file sharing and cloud storage company Box announced a new initiative this week called Box Trust -- a network of security vendor partnerships -- and the launch of a new secure mobile app, Box for Enterprise Mobility Management.

The Box Trust program vets whether certain products integrate well with Box and its APIs. Then it certifies qualified companies as trusted partners. These companies will display a Box Trust shield logo, so customers can easily identify them, said Whitney Bouck, Box's senior vice president of enterprise.

"Anyone can still access Box's API for free, and you can still build integration with us without our support," Bouck said in an interview. "With the Box Trust program, companies can reach out to us and go through a validation exercise to bring them into the Trust program. Ultimately, Box should just plug into whatever security infrastructure a company has in place."

The program launched Tuesday with 19 businesses, including new partnerships with Symantec, Splunk, Palo Alto Networks, Sumo Logic, and OpenDNS. These five companies join Box's ongoing partnerships with other security vendors, which include Okta, Netskope, OneLogin, and MobileIron, the company said.

[Dropbox makes a push for enterprises. Read Dropbox For Business Targets Enterprises With New API.]

"Because Box is the platform that powers the information that touches every part of an enterprise's business and beyond, our customers often look to us to tell them what services will help them best secure and protect their data," Box CEO Aaron Levie wrote in a blog post.

Box's security announcement comes a week after rival Dropbox announced its own set of security features within the Dropbox for Business API, a set of tools for companies to develop enterprise applications on top of the cloud service.

The Dropbox for Business API launched with more than 20 enterprise integrations -- many of which focus on data protection and security -- giving organizations tools to oversee employee activity and manage sensitive data; add additional client-side encryption and decryption; and enable large data transfers, for example.

The Box for Enterprise Mobility Management app will help companies secure content accessed from mobile devices. It is available now for iOS and Android, the company said.

"In the past, organizations struggled with the complexities of managing apps incorporating multiple third-party SDKs, including requiring employees to navigate inconsistent user experiences and wait weeks for the delivery of SDK-specific apps," David Still, Box's vice president of mobile products, wrote in a blog post. "Box for EMM eliminates these complications by integrating directly into both the security policies and configurations at the core of each mobile OS, as well as the servers and capabilities of EMM partners."

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Kristin Burnham currently serves as's Senior Editor, covering social media, social business, IT leadership and IT careers. Prior to joining InformationWeek in July 2013, she served in a number of roles at CIO magazine and, most recently as senior ... View Full Bio

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User Rank: Ninja
12/10/2014 | 8:10:38 PM
Re: Secure file sharing
Cloud security is important, and I can see that both Box and Dropbox are going to be competing against each other for the best mix of products and features for a long time. I think one of the best things they could do is link into private clouds, although I'm not sure companies like VMware waould be too happy about something like that. 
User Rank: Ninja
12/10/2014 | 7:39:46 PM
Re: Secure file sharing
File storage and seamless access across multiple devices is a strength in services like Box and Dropbox. If they don't play well with the other applications that may need to access or utilize the files, that's a negative. The API route is a way to expand the likely audience for their services because you are getting more features with tighter integration. Big win for enterprises needed to manage a growing number of shadow IT sites and services.
User Rank: Ninja
12/10/2014 | 2:52:44 PM
Secure file sharing
I think that by building in API systems that help make file sharing more secure we should see an increase in uptake from enterprises in using these types of services because it helps reduce a lot of threats that come with traditional file sharing.  I'm curious to see how advanced these types of API integrations plan to go, perhaps talking with SIEMs who can help validate the type of data being stored in these shares to cut down even more on data loss risks.
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