Data Sync: Retailers Coordinate Product Info - InformationWeek

InformationWeek is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

IoT
IoT
Business & Finance
News
5/21/2004
09:30 PM
Connect Directly
Google+
LinkedIn
Twitter
RSS
E-Mail
50%
50%

Data Sync: Retailers Coordinate Product Info

A year ago RFID got rolling. Will the momentum continue?

Behind RFID's dazzling potential to speed the collection and transfer of data is a decidedly mundane but vital effort to clean up the data being sent. Just how mundane? Like making sure everyone who makes or sells garbage cans agrees that the product is two pieces--a lid and a bottom.

That's the kind of detail being hammered out in committees around the retail and consumer-products industries in an effort to synchronize data. And while few retailers are embracing radio-frequency identification with the vigor that Wal-Mart Stores Inc. and Target Corp. are, data synchronization is a priority at most large retailers.

The goal is for retailers and their suppliers to talk about products the same way when it comes to names, descriptions, and attributes. Getting that right provides a foundation for initiatives such as RFID. "Otherwise, it's bad data, just sent faster," Peggy Spofford, RFID/UCCNet project manager at 3M Co., said at the Retail Systems show last week.

Key to data-synchronization efforts is the UCCNet registry, a central repository for product data with more than 3,000 subscribers. Getting that data ready for UCCNet is hard, since it requires finding all the ways a company stores product and price information and delivers it to customers. Companies subscribe to a data-exchange service provider, such as Transora or the Worldwide Retail Exchange, to connect to the registry.

3M subscribed to UCCNet registry in November 2002 and connected to its first retailer last December, spending more than a year mapping product data to the various places it resides in the company. Said Spofford: "It's a difficult process to go through, but it's absolutely essential."

Return to the story: RFID Kick-Start

We welcome your comments on this topic on our social media channels, or [contact us directly] with questions about the site.
Comment  | 
Print  | 
More Insights
State of the Cloud
State of the Cloud
Cloud has drastically changed how IT organizations consume and deploy services in the digital age. This research report will delve into public, private and hybrid cloud adoption trends, with a special focus on infrastructure as a service and its role in the enterprise. Find out the challenges organizations are experiencing, and the technologies and strategies they are using to manage and mitigate those challenges today.
Slideshows
15 Best Places to Work in Technology 2020
Cynthia Harvey, Freelance Journalist, InformationWeek,  4/8/2020
Commentary
Future IT Teams Will Include More Non-Traditional Members
Lisa Morgan, Freelance Writer,  4/1/2020
News
COVID-19: Using Data to Map Infections, Hospital Beds, and More
Jessica Davis, Senior Editor, Enterprise Apps,  3/25/2020
Register for InformationWeek Newsletters
Video
Current Issue
IT Careers: Tech Drives Constant Change
Advances in information technology and management concepts mean that IT professionals must update their skill sets, even their career goals on an almost yearly basis. In this IT Trend Report, experts share advice on how IT pros can keep up with this every-changing job market. Read it today!
White Papers
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Sponsored Video
Flash Poll