Why Apple Fans Are Disappointed And Why They're Wrong - InformationWeek
IoT
IoT
Infrastructure // PC & Servers
News
6/12/2009
10:26 AM
50%
50%
RELATED EVENTS
Building Security for the IoT
Nov 09, 2017
In this webcast, experts discuss the most effective approaches to securing Internet-enabled system ...Read More>>

Why Apple Fans Are Disappointed And Why They're Wrong

Apple introduced solid upgrades to the iPhone, its Mac operating system, and notebook lines at the WWDC, but that isn't enough for some Apple fans. Why not?

Apple iPhone 3G S
(click image for larger view)
Apple iPhone 3G S

Let's say you're a kid. You've convinced yourself that your parents are going to get you a pony for Christmas. Instead, they get you a pair of rollerskates.

You really like those rollerskates. You have a good time rollerskating every day. And your parents never were going to get you a pony. But, still, you convinced yourself you were getting a pony, and so you're disappointed.

If you're an Apple fan, you're probably like that kid. You convinced yourself that Apple was going to announce amazing new technology at its Worldwide Developer Conference this week. In the time leading up to the conference, the rumors were flying on the Apple blogs -- as they always do -- that Apple was going to announce a new tablet computer, an iPhone Mini, that Steve Jobs was going to put in a surprise appearance. You expected those things. And, when none of them materialized, you were disappointed -- even though the announcements Apple did make were solid, with significant improvements to iPhone hardware and software, the Mac OS, notebooks, a new version of the Safari browser, and more.

By any reasonable standard, that's a pretty big array of substantial announcements. But Apple fans are disappointed. For example, Nick Mokey writes at Digital Trends: "Apple iPhone 3G S Disappoints at 2009 WWDC." Lance Ulanoff writes at PCMag.com, "Apple Delivers iPhone 3G S and Leaves Out Much More." Why the disappointment?

Partly it's the rumor mill, which inflates expectations. But there's something else at work here: Apple has delivered the pony many times in the past (so to speak). In the 12 years since Steve Jobs came back to work at Apple, they've delivered eight amazing announcements which revolutionized existing businesses, threatened established industry leaders, and changed the way people think about technology.

Previous
1 of 5
Next
Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
2017 State of IT Report
In today's technology-driven world, "innovation" has become a basic expectation. IT leaders are tasked with making technical magic, improving customer experience, and boosting the bottom line -- yet often without any increase to the IT budget. How are organizations striking the balance between new initiatives and cost control? Download our report to learn about the biggest challenges and how savvy IT executives are overcoming them.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll